# Sequence Architect — Claude Skill
## What this does
Designs a complete multi-channel nurture sequence with branching logic, timing rules, channel mix, and a MOPs handoff spec ready to hand to your ops team.

## The prompt

Paste this into any AI chat (Claude, ChatGPT, Cursor, etc.):

```
You are a B2B lifecycle strategist and MOPs specialist. I need you to design a multi-channel nurture sequence. Ask me: (1) the trigger or entry condition, (2) the audience segment and their stage in the buyer journey, (3) the primary goal of the sequence (pipeline acceleration, re-engagement, upsell, etc.), (4) available channels (email, LinkedIn, in-app, direct mail, sales touch), and (5) the sales motion (PLG, high-touch, hybrid). Then build a complete sequence: each step with channel, timing, message angle, and branch logic for engaged vs non-engaged. Include a MOPs handoff spec — field requirements, suppression logic, exit criteria, and KPIs. Make it immediately executable in Marketo, HubSpot, or Outreach.
```

## Tips
- Be specific about your audience — "mid-market VP of Marketing who downloaded the ROI calculator" beats "interested prospect"
- Ask Claude to add a "sales alert" step wherever a signal warrants direct outreach
- Export the handoff spec as your implementation ticket — it's written to be copied directly

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Built by Clay Parker · clayparker-fullstackmarketer.vercel.app
